More Advantages of Voice Broadcasting – Hitting the Bull’s-Eye

Dec 23
08:23

2008

D. McMahon

D. McMahon

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In my last post I talked about the advantages of using voice broadcasting and promised that I will be writing more about its benefits. In this article I will show you how you can hit the bulls-eye by increasing customer’s response rate, increasing attendance in any of your seminars or special events and getting more customer subscription renewals to your products or services.

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In my last post I talked about the advantages of using voice broadcasting and promised that I will be writing more about its benefits.   In this article I will show you how you can hit the bulls-eye by increasing customer’s response rate,More Advantages of Voice Broadcasting – Hitting the Bull’s-Eye Articles increasing attendance in any of your seminars or special events and getting more customer subscription renewals to your products or services.

Increase in Response Rate
Because voice broadcasting effectively supports direct mail and other marketing campaigns, you can experience an increase in your client’s response rate.  A well timed voice broadcast campaign alerts prospects that they will be receiving important information from you, either in the form of an e-mail, direct mail or even through fax.  Anticipation is built and the need to satisfy their curiosity will ensure that your mail will be opened.  And that’s what we all want – an increase in response rate because that means more business!

Increase in Attendance
If you have ever had problems filling seats in your seminars, voice broadcasting can help.   It allows you to leave special invitations, enticing them with the benefits of attending the event and they can picture what it can do for their business. It can also walk them through the upcoming event and make them feel the huge benefit and what they will be missing out on if they don’t attend.  With the right message, you can be sure of a dramatic increase in attendance to your event.

Increase in Subscription Renewal
Getting people to renew their subscription to your product or services can be daunting at times.  With voice broadcast however, this can save you sending out repeated requests for renewal.  What business owners are sometime missing when it comes to renewal is that clients find it time consuming to mail back the renewal form, or go to the website and again fill-in their information.  With voice broadcast, you can allow your customers to press any number and their call will be direct live to a staff member who can renew their subscription on the spot. And that’s it!  You’ve made the step easy for them, increasing your renewal rate in the end.