Choosing Racks for Floor and Countertop Displays
Normal 0 Whether itís a convenience store, bookstore, or gift shop, nearly every kind of retail store uses display racks to showcase its merchandise. As youíre determining the...
Whether itís a convenience store, bookstore, or gift shop, nearly every kind of retail store uses display racks to showcase its merchandise.
As youíre determining the kind of display racks that will work best for your store, keep three things in mind:
1. Consider Your Merchandise
The first thing you should consider as youíre thinking about the kinds of racks to use for your floor and countertop displays is the merchandise you plan to display.
Some items, such as small bags of chips, peanuts, or trail mix, are designed with holes at the top the bags to hang from pegs.† Pegboard floor and countertop racks work well for these kinds of merchandise.
Other kinds of items, such as liters and cases of soda, are heavier and work best with traditional convenience store racks with sturdy shelves.
If you plan to display small items like wrapped candies, childrenís toys like bouncy balls, or craft items like beads, containers of glitter, or spools of lace, display racks with buckets might work best. Like many display racks, bucket racks are available for both floor and countertop displays and designed to hold as few as four buckets or as many as thirty buckets.
2.† Consider Your Display Space
Considering your display space will help you determine whether you need to use fixed position or revolving displays, and whether those displays would work best on the floor or on your countertop.
No matter what kind of rack you want to use, chances are you can find it in a model that will work best with the space you have to work with. Most racks for displays are designed with two versions in mind: One that will work well for countertop displays and one that will work well for floor displays.
For example, you can find both fixed position bucket racks and bucket racks that rotate. The same is true for traditional convenience store racks, wire display racks,† and pegboard racks.
3.† Consider Your Customersí Convenience
In the end, no matter how attractive your display is and no matter how well it works with the flow and space of your store, if itís inconvenient for customers, itís a failure.
Follow these tips to make sure you showcase your items in a way thatís as convenient for customers as possible:
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To learn more about the kinds of countertop and floor display racks that will work best in your store, visit www.candyconceptsinc.com.