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Customized Binding Covers and Your Brand Identity

One of the best ways to build your brand identity is by using customized covers with your reports, proposals, and other documents. There are many ways these supplies can be customized and make your work stand out. They will also help you build up your customer or client base which is always a plus. Let's take a look at some of the different types of customization available....

One of the best ways to build your brand identity is by using customized covers with your reports, proposals, and other documents. There are many ways these supplies can be customized and make your work stand out. They'll also help you build up your customer or client base which is always a plus. Let's take a look at some of the different types of customization available....

  • Clear covers are great to use if you're on a budget but still want to make an impression. You can create your own title page, print it out on your laser or ink-jet printer, and then stick it under a clear cover. Be sure to include all the important details on your title page including your company's name, the title of the document, the date, and so on.

  • One eye-catching option is foil stamping. This can add a little flash and color to your work, which will really make an impression on your audience. You can choose from a lot of different colors so there are bound to be hues that will complement your company's logo. The only problem with foil stamping is that it can be a bit expensive. However, if you want to make an impression, you may find that it's well worth the money.

  • Another option is using covers that have windows cut out of them. You can choose covers that represent your company's colors (i.e. blue, red, etc.) and then have windows cut out so the readers can see the title of your document and other pertinent information. There are covers like this available on the market but you can have custom ones made to better fit your needs.

  • For those really important, special documents, you can't go wrong with covers that have been offset printed. These covers need to be special ordered (which can be inconvenient if a deadline is approaching) but they'll look great especially if you have a colorful graphic to show off. Your documents will look like they've been professionally published when you use these supplies, so be sure to give them a try.

  • If you want to give your work a different feel, you should consider embossing. The process creates a textured surface that will make the title or company name more tangible. As a result, your documents will look fantastic and will definitely make them easily distinguishable. This is an excellent option for marketing materials, annual reports, and so much more.

As you may expect, customized covers can bit a bit pricey and you need to order them ahead of time. However, using these supplies is one of the best ways to promote your brand identity and attract more customers and/or clients. Not only will people be impressed by your documents, they'll be more likely to remember you and do business with your company or organization again and again. Be sure to use customized covers for your next binding project so you can see for yourself how they can help you build brand identity.

Article Tags: Brand Identity, Customized Covers, These Supplies

Source: Free Articles from ArticlesFactory.com

ABOUT THE AUTHOR


Jeff McRitchie is the Director of Marketing for MyBinding.com. He regularly writes articles, reviews, and blog posts on topics related to bookbinding, laminating, paper shredding, and office equipment. More than 2,500 of his articles have been published in thousands of locations on the Internet. If you're looking for information about binding covers his articles are a great place to start.



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