If you're looking to become a more effective Online Coach here are some tips on how to do this and get paid very well for it at the same time.
If you are currently offering high ticket coaching fees for your clients and want to charge even more without losing any sleep, there are some things you can do to raise them without feeling guilty about it. This goes without saying but if you are offering high priced coaching you should know what you're teaching inside and out. I just got out of a Developmental Psychology class and my instructor knew everything in that book without hesitating one second. She has her game down pat and I'm sure she'll be able to teach that class as long as she wants to. When you offer high ticket coaching, if you're even a little bit hesitant on what you're teaching people will eventually pick up on this and there's a chance you could lose some clients. So know your stuff and be confident in what you're teaching.
You also want to add more value to your coaching services. For example if you're teaching people 15 different ways to get backlinks and including personal assistance, which is almost required when you're charging a lot of money for a service, why not offer 30 different ways when you teach your next seminar. Sit down one night and think of yourself as a potential client. Pretend you just spent $5,000 or whatever it is you're charging for a seminar or coaching sessions and truly ask yourself if they will be successful to the tune of more than they spent with you when they finish your coaching sessions. Compare the program you are offering to the competition, and add a thing or two that will make you stand above and beyond what they are currently offering.
Next you want to research the economic position of your clients. If you're training CEO's of fortune 500 companies it might not be a stretch to charge $25,000 per person. But if you're training Home Business Owners how to crush their competition in the niche of their choice you may have to really consider if even $3,000 is too much. You'll need to justify the cost not only by their economic situation but by what they'll walk away with.
You can also offer extra value after the coaching session such as a free printed newsletter for 18 months, or to keep it simple you can even produce this in digital format and deliver it to their email address. Also consider creating an outline of what you'll be covering in the coaching session and send it to them before the coaching starts. This will give them a chance to look over the material and ask you questions they might be stuck on. This brings me to my next point, always make yourself easily available to customers who have questions for you. Many people place a high value on this and will want to do business with you and give you lots of their money for years if you just spend some time and get them through issues as they arise.
Finally consider running test groups by taking a small percentage of your buyers and seeing how they will react after the price increase. You'll get an idea if you should do this with your entire client list based on how these people react to it. But if you go this route I would highly suggest explaining your reasoning behind it. By this I mean perhaps putting together a PDF manual explaining the reason and giving them a bulleted list of additional value they'll be receiving because of this increase in price.
