Wholesale Sweets Best Suited for the Christmas Season

Jun 4
08:52

2015

Lisa Jeeves

Lisa Jeeves

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It’s crucial to know which wholesale sweets should be purchased for Christmas. Here are some recommendations.

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Christmas is the perfect time for consumer impulse purchasing. People are looking for stocking fillers,Wholesale Sweets Best Suited for the Christmas Season Articles inexpensive gifts and last minute purchases, which they will sometimes buy in bulk for relatives and friends. Wholesale sweets and chocolate meet this need better than most other products, as they appeal to all ages and will rarely get a negative response.

In order to cater to all types of Christmas shoppers it's worthwhile having a selection of both expensive and lower priced products - whether that is a high quality box of chocolates for a Mother-in-law or a bag of chocolate coins for a child’s stocking.

Here are some suggestions of popular Christmas treats.

Fudge

Fudge is a firm favourite with older people but is also universally enjoyed. Fudge has long been a staple when it comes to Christmas wholesale sweets, as it’s seen as festive and fun but also a more mature choice for people who may not want chocolate. Another great thing about fudge is its wide range of choice and the fact it can be aimed more towards a festive market. For example, cranberry or ginger fudge can be used to represent the different tastes associated with Christmas and there are even fudge selection boxes made specifically with Christmas flavours.

Chocolate Coins

Chocolate coins are another staple Christmas product and are perfect for impulse buys. These work well displayed around the till area or near where customers queue, to tempt them while they wait to be served. Chocolate coins are the ultimate stocking filler and are a traditional festive treat for children throughout December, making them a worthy investment and addition to your inventory.

Candy Canes

Candy canes are, naturally, a very good investment when it comes to wholesale sweets at Christmas. They are very traditional and their bright colours are attractive to children. They also serve a double purpose, as although they are there to eaten they are also used as a decorative object for Christmas trees and stockings - which often means they are bought in bulk and in an array of colours. They can also be used as a form of display within your retail establishment, helping to put customers in a festive mood and make your shop look more inviting to customers.

Chocolate Liqueurs

Chocolate liqueurs are another traditionally popular Christmas present. They are a good option to have for customers who perhaps aren’t interested in your regular selection of wholesale sweets and are looking for a more 'mature' and refined option. Similar to fudge, there are many different types of liqueurs and they vary greatly in price, giving you variety for a range of customers. Ideas for festive themed liqueurs include mulled wine, cherry brandy and champagne. Liqueurs bring a classy edge to chocolate orientated Christmas presents and will open up your customer appeal to an older audience.