You may (or may not) have noticed a decrease in the junk mail that lands in your snail mailbox every day. With the move toward email and online market...
Direct Mail is Alive and Well
With everyone making a mad dash to use online marketing for its effectiveness and cost effectiveness, now may be the perfect time to use good old fashioned direct mail. If all of your competitors are using online marketing then you may be able to stand out from the crowd by implementing a direct mail campaign through the United States Postal Service.
So if you have a database full of mailing addresses for prospects, current and past clients, now may be the time to put it to work. This is especially true if your business can benefit from the upcoming holiday season. So put this 3-step direct mail campaign process in place and test the results.
Stand out from the online marketing crowd. Use offline direct mail marketing to gain the attention of your current, past and potential customers. With more mail piling up in their email inbox, their snail mail box is feeling empty. It’s the prime opportunity for you to engage them the old fashioned way—the direct mail way.
For more information on creating marketing plans and campaigns, visit http://wp.me/ptLrh-1.
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