Special Concerns To Consider When Transporting A Trade Show Exhibit In Bad Weather
Living in a climate that's prone to rain, snow, or extreme temperatures can take a toll on trade show displays. Learn how to keep your trade show exhibit safe no matter what the weather.
If you've ever tried hauling your trade show exhibit when it's raining, snowing, sleeting, or excessively cold, you know how unpleasant that experience can be if you're not prepared. Many trade show booths have been damaged by improper packaging in storms, and still others have been mishandled or left outside in extreme temperatures, leading to damage and possible repair costs. Fortunately, no matter how unpredictable the weather might be, technology offers ways to keep your trade show displays safe from the elements.
Protecting Your Trade Show Displays From Snow, Rain, And Sleet
These three types of bad weather are the ones most commonly considered for weatherproofing. They're easy to consider, because the damage they do is so obvious. From water stains to soaking damage, what precipitation leaves behind is clearly harmful. What is less clear is how you should go about protecting your precious cargo. Possibly the best solution is to ensure that your venue has a covered loading dock. If you don't have to transport the trade show displays through any actual precipitation, you'll eliminate any chance of water damage from that source.
Although many venues will have a covered area for unloading, it's not guaranteed by any means, and you shouldn't count on it. After all, you're not going to choose your venue based on whether or not it's got a covered loading zone - you choose it because of the benefit your trade show exhibit will bring once it's inside. Instead, focus on making your trade show booths weather-ready. Talk to your company about a completely weatherproof carrying case. They should be able to offer one that is almost completely weatherproof and very durable. This is the best solution in almost every situation; making your own case, while doable, tends to take more time and materials than it's worth.
The Hidden Danger Of Heat Waves And Cold Snaps
Unlike precipitation, extreme temperatures are not obviously bad for your trade show displays. If you leave your trade show exhibit outside on the coldest day of the year, the frigid temperatures won't obviously damage it as you watch. Instead, the damage will become apparent the next time you try to set up the unit. The reason that temperature is important is because extreme highs and lows actually cause contraction and expansion in your unit. If it goes from the inside of a warm car and then sits outside on a cold loading dock, you may see cracks or loosening in the glue. It might not be apparent at the time, but in the long run it drastically shortens the lifespan of even the best trade show booths.
Luckily, it's very easy to prevent this kind of damage: just avoid leaving your unit outside when it's very hot or very cold. If you bring it inside quickly, you won't have to worry about it becoming warped. The problems arise when it is exposed long enough to equalize to the colder (or hotter) temperature. If it's only exposed to the air for a few minutes, it's not going to suffer from those harmful temperature changes.
Ice And Other Hazards
Ice is not going to accumulate on your display. It isn't going to drip onto the board, and it isn't going to directly cause damage to your booth. However, it is potentially dangerous because it's a hazard to you and anyone who might help you bring the exhibit into the hall. Ice commonly solidifies on stairs, and even the best salting and sanding can't guarantee that there won't be any problems. Your best defense is to simply be careful, and to dress appropriately for the weather. Even if you're wearing full winter boots with your suit, it's better to change later than to slip, hurt yourself, and hurt your display.
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ABOUT THE AUTHOR
Chris Harmen writes for Skyline, experts in Cleveland trade show displays with decades of experience. The Skyline team creates durable Cleveland trade show booths that stand up to anything, even the snow and cold of the city in winter.