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The Power of Story Telling You Must Know

A story can make you cry. However, a funny story can also make you laugh until your stomach hurts. It touches your emotional sensor that is deep down in your mind. How can it do that? What is the power behind the story telling?

When you are telling a story to your audience, you make a connection to them in humanity level in such a way that it is not as dry as the spec sheet of a physical electronic device. The process of building the connection sets the frame of image in their mind.

You can not control the outcome of the story, but you get to touch the desire which motivates every human. The desire that reflects current view of the world and goals they want. The most important key point is to learn how to hook and reel them. Learn how to put a great bait-- the story, that can tap into a core of human needs; you’ve got yourself some pretty good bait.

In order to have such a good bait, you must have the story as real as possible so that the audience would have the image etched an image into audience’s mind. Story has a strong impact in universal audience if it is very real to them.

The story must be related to the topic that you present. It must be related to the situation that your audience is having a problem with. It depicts the solution to the problem in the story. In another word, you have to Know how to satisfy what they want and fulfill their demand. Say a “Yes” to what they want and figure “How” to deliver it later.

So there is no need gesture, body language, and facial expression required. Painting your story with words to express the image in your audience's mind is good enough for article marketing.

You can use a story to persuade, influence, and motivate the audience. Here is a good article about what you can include as your article story. It describes about your experience, ex-customers, testimonials, case studies, and surrounding events for your story. For more details, check the article, The Most Important Element of Your Marketing story.

The story can last for a long time after it is toldFree Reprint Articles, but no guaranteed strategies to influence.

Now you know why the story telling is powerful that you must have it in your article marketing.

Source: Free Articles from


Pankas enjoys writing about his internet marketing journey, especially Search Engine Optimization tips. Please check out his site to learn more about  seo tips for newbies.

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