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Abe Cherian

Premium Author Abe Cherian

New York, New York, USA


Personal Web site:

Memorable Quotes:

"The realization that nobody but me alone is responsible for whatever happens to my life and knowing that I have the power to choose the way I want to live'

Brief biography:

Abe Cherian is the founder of Multiple Stream Media,
a leading performance-based Internet advertising
company dedicated in helping small businesses create
online presence, brand recognition and online automation.
Main company web site:

Abe Cherian's online automation system has helped
thousands of marketers online build, manage and grow
their business. Learn how it can benefit you too.


There's a saying about business that goes, "You're too close to your business and services to see them the same way others do."
One of the most amazing things about consumers is that people are not aware of the publications available within heir industry.
Businesses from all over the world are always searching for ways to get more publicity. You can let thousands of people know about your service, your store, or your new products without paying a penny...
Three step marketing is a cost effective way for you to sell your products or services. It's also a cost effective way for you to test various offers. And surprisingly, few marketers use this marketin...
Getting your initial qualified prospects to make a sale to is often called front end marketing. When we run marketing with the expectation of immediate responses by the consumer to whatever message yo...
All companies treat their affiliates differently. In fact, your affiliates are your driving sales force. Unlike in the off-line world, they don't get paid by the hour, they get paid for the sales they...
Marketing is conducted for the masses, but the customers come in one at a time. When you spend your money, you need to get value for your investment and you need to get an asset. That asset will be an...
Operating a business on a daily basis dealing with customers can actually be frustrating and they often don't make it easy for you and your employees to treat them nicely.
Using direct mail to help market your products or services must employ sequenced mailings if you want better response. To increase the response of your sequenced mailings, you can add more testimonial...
Have you ever noticed with most businesses that you are taking the risk? Here's an example. The other day in a small clothing store, I saw the owner had a sign posted that says, "Absolutely No Refunds...
Recently a survey showed that most online businesses are not organized. In fact many organizations throw up an expensive web site using all the latest "bells and whistles" only to find it a generally ...
It's been said before that one unsatisfied customer will o out and tell 10-20 of their friends and family about  their unsatisfactory experience, but the opposite doesn't  seem to occur. You...
This literally can be the most profitable thing you'll ever do for your business and that is to understand exploiting the actual value of your customer. It's been called the Marginal Net Worth and the...
Incorporating your business today is much easier than it was 10 or even 20 years ago. Here's three steps; securing  your corporate name, filing the necessary documentation and  paying the ne...
Be realistic in your quest for venture capital. Venture capital firms expect a business to be able to return their investment not only with interest, but with a large more

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