Andrew Playford is the Founder and CEO of Signature Days, an online retailer that allows Americans to give a day to remember. Its Internet site, SignatureDays.com is a centralized service where customers can choose from a wide range of unusual and exclusive experiences and encounters in categories such as action and adventure, gourmet and wine, body and soul, and self-improvement. Signature Days currently offers more than 1,500 imaginative experiences in the 15 largest US metro areas including Chicago, New York, Los Angeles, and San Francisco.

An article by Andrew Playford, founder and CEO of Signaturedays.com the leading provider of experience gifts. The article looks at what it is that makes The Perfect Gift.

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