Barry Densa is a freelance direct response copywriter who often injects a wry sense of humor into his powerfully motivating copy. Subscribe to his popular free ezine "Marketing Wit & Wisdom" when you visit his website at www.WritingWithPersonality.com where you'll see how Barry persuades prospects to buy, inquire or subscribe using "salesmanship in print".

How to write emails and avoid the spam box

There's a debate raging...

Learn why your website might not be living up to its full potential...

Whether you’re a dentist, painter, software developer, medical equipment manufacturer, dry cleaner or the Mayflower Madam – you’ve got something to market and sell.

A large purchase contract for a new computer system linking its far-flung international operations will be awarded today in Peoria, Illinois by Caterpillar, Inc., the construction machinery manufactur...

Don’t you love going to a friend’s house just so they can whip out the latest family photos of fat ol’ uncle Ernie sitting in a beach chair, holding a warm beer and smiling like he just let out a fart...

Web 2.0 is a tool – another road to get you to market

Why is it that some direct marketers – particularly those who rely on their marketing efforts to pay their bills, pay their employees, put their kids through college, fund their retirement, fund their...