Craig has over a decade of experience in corporate settings in Silicon Valley.
Craig has managed, coached and mentored men and women in a variety of fields: database, banking, health care, publishing. He's also coached professionals in the public sector and non-profits.
Craig has coached with Olympians and Hall of Fame athletes as a member of the national program Pros for Kids.
His leadership skills have guided boards of directors (Chairman of Cupertino's KKUP-FM Radio Station, board member of National Speakers Association of Northern California), inspired and motivated a Toastmasters District (2000+ members in 115 clubs throughout Northern California) and fueled various sports teams in the United States and Australia.
Professionalism counts in the work world. Slang is a shortcut that suggests excessive informality and lack of appreciation for the workplace setting and expectations.
Stories connect! And they connect deeply, often stirring us emotionally at a heart level. That’s what makes them memorable, and powerful as a sales tool.
Don't make your customers think give them the confidence to find what they're looking for, without effort, exertion and frustration.
To ensure customer retention - Treat them like beloved family!
Customer service does not require a huge capital outlay; the most important parts of customer service are free…most of them tied to attentiveness, friendliness & empathy. Here's a list of free custome...
As the facilitator, leader or organizer of the meeting you are ultimately responsible for everything that does & doesn't happen in your meeting. Here are 7 things to do before you hold your next meeti...
To set yourself apart from the crowd, cast your profession in its most ennobling light & focus on the benefits of your work as they accrue to others. Here’s How.
Are you a leader in training? Orchestrating your leadership can help to hone your leadership skills. Here’s How.
Looking for ways to improve rapport with customers, clients & prospects…cast your gaze to improv — improvisational behavior. Here’s how to Impress…through improv!
The key to optimal success comes in exceeding your customers' expectations. How well you manage expectations spells the difference between leading the field & fielding leftovers. Here’s the perfect Fo...
How present are you at any given time and place you find yourself? Many professionals appear in body but little else. Don't get marked as missing in action. Help customers feel connected!
Brainstorming is an invaluable tool for idea generation, problem solving, innovation, teambuilding and creativity. Read to ensure a successful session of brainstorming.
Objections offer valuable insights into clients’ concerns, fears & values. Once you understand these you can tailor your responses accordingly & thus sell more effectively.
Questions are cues to customers. They uncover customers' needs & wants, their fears & frustrations. They’ll tell all you need to know to formulate your sales approach. Read, to know how good a...
We need to know how our customers regard us. Are customers clear about who we are & what we can do for them? Go Google yourself to find out how are you known in the Marketplace.