Curtis N. Bingham, President of the Predictive Consulting Group, Inc., is a talented speaker, author, and consultant with more than a decade of experience in gathering & translating customer insight into actionable, business-critical activities that yield results. The Predictive Consulting Group helps companies develop their only possible sustainable competitive advantage: in-depth customer insight and helps them leverage this insight to develop new products and refine or reposition existing products for increased profitability. Predictive Consulting is also known for its ability to help companies develop long-term relationships with customers by proactively creating and delivering solutions that profitably meet continually evolving customer needs as the core component of the Demand Chain, the customer facing corollary to the Supply Chain.

Business Strategy is too important to postpone. The consequences of doing so can be huge: loss of customers, decreased revenue, competitive obsolescence, employee burnout, and more. Don't wait until i...

Before you reject a possible new business area, make sure you take all the right actions in your decision process so you don't lose out. Be sure to spend more time up-front to find out who and how man...

Shortest time to market no longer cuts it. Nor does lowest cost. And excellent customer service is now expected. As the old rules for achieving competitive advantage fade away, what can be done to sec...

Declining prices and margins. Decaying sales. Unprofitable customers. Lackluster market performance. Does your company suffer from these maladies? You will if you don't understand your customerswhat ...

Customer feedback is critical—but not all customers should be listened to! You have to pay the most attention to your best customers and you might just be better off ignoring your worst customers.