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Karen Saunders
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Premium Author Karen Saunders

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ARTICLES BY KAREN SAUNDERS


Do you know what 7 essential elements must on your one-sheet? Learn how to convey that you're a must-have expert by using these writing and design techniques to create a one-sheet that will bring you ...
Have you ever asked yourself why a competitor's business gets more attention than yours? The answer just may have to do with the elements that go into how memorable the business is. And that has to do...
A wonderful, hardworking marketing tool is a giant postcard! With colorful eye-catching graphics on one side and your promotional copy on the back, it will grab attention faster than an email, ad or s...
Color is a magical element that gives feeling and emotion to art, design, and advertising. Certain colors will help your product, corporate document, or advertisement attract specific target audiences...
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What elements make a successful logo? Here are 10 logo design tips that professionals use.
A customer will not read--or buy--a book that is designed in a way that is difficult to read. Your goal with book design is to create an interior that is inviting, pleasing, and easy to read. Here are...
According to "The Wall Street Journal", “The average bookstore browser who picks up a book spends eight seconds looking at the front cover and 15 seconds reading the back.” You can’t tell — but you ca...
Here is a good description about branding and how other companies have successfully used branding to build their businesses. We show you the elements of a good logo design, and why you need to be cons...
Your business card is often the first -- and perhaps only -- impression prospective clients may see. Will it encourage them to find out more about you and your business? Having a good logo design and ...








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