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Ken McKay
Web Designer

Premium Author Ken McKay

Newcastle, NSW, Australia

Employer:

Personal Web site:

Memorable Quotes:

The only guarantee is that if the sun rises tomorrow it will be in the East

Brief biography:

Ken McKay designed his first website in 1997 and, through Platypus Websites, has been building commercial websites since 1999.


ARTICLES BY KEN MCKAY


We see many startup online ecommerce businesses, some successful, some not. What makes a successful online business?
Internet businesses are exciting and rewarding. What are their benefits over a street based business and how do you start one?
Your position in Google is determined by two main factors, key words on the web page and links to that page. If Google thinks you are popular then your website must be relevant to a search.
Your domain name can contribute to your position in Google. A domain name can make or break a new online business. How do you get a good name?
Google lists results of all searches in order of relevance to the search words. How do you become relevant?
Millions of scams are emailed every day. How do you recognize them to avoid wasting time? Here are some schemes specially designed to persuade you to part with your personal identity information or yo...
We know that if all other factors are equal, Google ranks websites with fresh content above other websites in a search. So fresh content in your website is worth gold. But how do you freshen up your c...
You can tell when looking through a website just how well the business is organized to compete in the market place. It dare not look unprofessional.
Want to make money on the web? Ecommerce is there for you. But how do you get an ecommerce business up and running?
Realistic planning is essential for a thriving ecommerce business. Flawed planning can be fatal.
Google is always looking at your website for fresh content and when Google sees fresh content it tells the whole world. Itís been proved that when websites change content, their position in Google imp...
You have an idea? Now you can use the internet to develop it into a viable business.† Every year more people are owning computers and buying all types of products and services online. Discover how to ...
So you're on page one in Google, but how do you keep your position?
Search engines are marketing tools that some businesses just donít use yet. Some marketers rely on traditional advertising or pretty girls on the street pushing leaflets. How does the internet compare...
Should your website be in Flash or in HTML? The answer can make a difference to your business.








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