A pretty smart guy reminded me recently of the reason we're in business. He said it's to "create customers."

A couple weeks ago I had a conversation with a guy who runs an auto service business. Their company has a good name in town and I believe they do a pretty good business. He hit the nail squarely on th...

In the 20 years since I was in college I have read a lot of books and articles on how to sell and I've attended a lot of sales classes and seminars. I've even taught a few classes and I've written a f...