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Lisa Cherney
President & Founder

Premium Author Lisa Cherney

Mission Viejo, CA

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Lisa Cherney, a.k.a. the Juicy Marketing Expert, founded Conscious Marketing 12 years ago to help small business owners find their authentic marketing voice, attract their ideal clients and increase their sales. Following her own Stand Out & Be Juicy program, which centers on owning your unique self and laser-focus marketing, Lisa has tripled her income while working part-time.

Prior to Conscious Marketing, Lisa worked with many Fortune 500 companies, including AT&T, Lipton, Nissan, Blue Cross and Equal. She is a highly sought after speaker and often shares the stage with experts such as Jack Assaraf (The Secret), Jack Canfield and Jill Lublin. Learn more about Lisa at or call 887-771-0156.


I believe that life is a journey, and just like any journey, it has some bumps in the road along the way. For me, those “bumps” came in the form of three layoffs in two years. I thought, “This is my l...
            How did I learn how vital it is to be conscious about your marketing? By working with entrepreneurs!  In fact, it's the core strategy behind what I teach, and it’s why I named my business ...
I was kicked out of corporate America.  Literally.  I was let go three times in two years!  It was difficult at the time, but now I see - the struggle had a purpose.  Because of that trial, I found my...
Every entrepreneur starts her business wanting to make lots of money doing something she loves. We dream about it. But then something happens. We start getting nervous about not making money fast enou...
How do I balance being a full-time mother and a full-time entrepreneur?  After five+ years of doing both, I can say it's been crazy, fun, and worth every minute!  I started by creating the life that I...
A solid marketing foundation is key to a solid business.  You, as an entrepreneur and master of your own domain, have to be cognizant of where you spend your time and dollars.  Just like a house, you ...
Given the impact that your clients have on your business, it's crucial that you have the right clients on your success train.  If the distance between your ideal clients is widening, you need to close...
Working part-time without taking a cut in pay can be a reality, but it's going to take diligence and concentration on your part.  Here, I'm going to show you how to focus on your time:  where it's goi...
This article is based on my recent teleclass, Why your past success is hurting your future success - 3 reasons that your business is not making BIG money – YET!  There is nothing so heartbreaking as...
Wouldn't we all just love to have more time to ourselves?  Imagine being able to do what you want to do, when you want to do it, without taking a cut in income.  When I made the decision to approa...
Entrepreneurs start their business with all good intentions, doing something they're exceptionally good at or passionate about – but they don't realize that it's not enough to WANT to succeed.  You ha...
A few weeks ago, I held a teleconference that centered on how your past success can actually stand in the way of your future success – quite literally!  In that call, I focused in on 3 reasons that yo...
Knowing what to include in a bio can be intimidating for business owners, but it doesn't need to be.  It's hard for some people to know what to include and what to leave out, so I have some very simpl...
To stand out in today’s busy marketplace, you need to capitalize on what makes you as an individual unique. In other words, you don’t need to focus on the product or service, but on YOU, the owner, th...
In today’s day and age most people would say it’s crazy to turn down business. For a long time I held onto a lot of clients who didn’t excite me because I felt it was what I “should” be doing. But the...

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