I have been in the SEO (search engine optimization) field since 1998. Since that time I have also become proficient with SEM (e.g. Google AdWords), web analytics (e.g. Google Analytics), social media, advanced testing (e.g. Google Optimizer) and writing that incorporates solutions-based, emotive response messaging.

This article discusses performance dashboard software and is sub-divided into the following sections: A brief overview; benefits of dashboard software; the types of dashboard software; and things to t...

What constitutes a well designed performance dashboard? We discuss proper metrics, visualization controls and numerous dashboard design tips!