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Peter Lawless

Premium Author Peter Lawless

Greystones, Co. Wicklow, Ireland

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Is your company ready to grow to the next level? Do you require a business growth specialist in Ireland with particular expertise on sales, marketing and business development? As execution focused sales and marketing experts, we help you get more sales leads, close more sales & increase your profit.



ARTICLES BY PETER LAWLESS


Accountants are people who do the books, file tax returns and generally fulfill a necessity of life that most business owners would prefer to do with out! Well that is the case the majority of the tim...
In today's modern society, we are all hell bent in getting as much as we can, in the limited time available to us. So why bother giving things away to your customers?
“Hey You at the back of the class stop day-dreaming and pay attention!” Which one of us did not hear that phrase repeated many times in our school days? Having dreams and aspirations is an essential p...
Whether your business is a startup or has been around for many years, there are things we all need to do to ensure its success. I have for years seen and heard of things that have helped businesses gr...
In order to be hugely successful at business, you must provide a truly excellent level of service to your customers. You must continually exceed their expectations and delight them. Knowing how to ama...
Customer Surveys are the most inexpensive way of generating profits, which any business could dream of. Companies like IBM used to pay their sales people, a bonus, based on the customer survey rating....
It’s that time of year. Your tax return form (CT1) has just been filed, and if your Year end is December 31 st, the chances are your Annual Return is also due. This is much better left to an accountan...
You must attract your potential customer's interest in less than seven seconds. If you don't, you will have wasted every Euro spent. Yes, that is right, just 7 seconds for the headline and subtext, to...
That's right, break the bank with profit. Profit is achieved by maximising your margin on increased sales. Spending money on marketing wisely will mean your costs can be contained, while sales revenue...
If you're in business or sales, you need leads. Leads turn into sales and that means staying alive. How much time and money have you spent in the past, without really knowing what return you got? Wors...
When I ask, all the people that I meet in business, if they know their top 10 customers, most proudly announce that they do. Then, when I then ask who their top 10 most profitable customers are, it is...
We all have to measure our finances, using an approved accounting system. We may hate it, but it is a requirement by law. Thus we all get an accountant to tell us what we did, how much money we made o...
The general perception of Customer Relationship Management (CRM) has matured in the last few years, with potential users of CRM ensuring that people and processes form part of an implementation. In ad...
There is one lead generation strategy that out performs all others exponentially. This strategy is so powerful that when applied in a systematic fashion, to an existing business, it will more than dou...
As they get more successful in business, it is said that people's networks grow. This happens through word of mouth from satisfied customers. But how did they get their customers in the first place. A...








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