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BASIC AUTHOR


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Basic Author Robin Henry


ARTICLES BY ROBIN HENRY


I'm really, truly fed up with spam. Every day when the spam arrives and Norton Security moves it into the Norton Anti-spam folder of my Outlook email client, I wonder how anyone can be so incredibly s...
No matter what type of business you operate, you need an email list. Not just any list, preferably an opt-in list. If it's a double-opt-in list, it's even better. Why?
Many organisations rely on on-the-job training (OJT) without any effort to ensure it is effective in providing the skills and knowledge required for superior performance. This article discusses ways i...
What's your USP? Don't know, or worse still, you've never heard of it. USP is an acronym for Unique Selling ... It's vital for every business to identify its inherent USP or if it can't ident
If you provide ... or other services and don't have a ... ... you're probably losing ... What's a ... ... the name ... it tells ... clients what
What's the ... most ... ... tool you have?The answer's no secret ... it's your business cards.By the time you have read this article, you'll know several ways in which you can incre
Although ... is ... as a critical activity for new ... my ... has been that few ... do it well. There is probably no excuse for poor ... when your staff is in








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