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Steve Cook
Link Specialist

Premium Author Steve Cook

New York City

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ARTICLES BY STEVE COOK


After Use of Racial Slur, Papitto Name Retracted From Law School
New York, NY April 18, 2007 – Scholar Web Media, owner of 10KScholarship.com, has announced that Tynetta Yarbrough from Augusta, Georgia has won the December 25th, 2006 drawing for the http://www.10KS...
This week I attended the USDLA (United States Distance Learning Association) conference. I was apprehensive before attending: as a representative of a performance-driven firm...
CRM has become a buzz work in the Higher Education Market.  Why you might Ask? Read on to find out!
In the past few weeks we’ve seen a number of clients express concern regarding the value of Enrollment Management Consulting prior to initiating a Direct Response Enrollment Marketing campaign...
The quality of a lead has been debated for years and will continue to be debated for the foreseeable future.  
Last week, the results came in on a study that the Sloan Consortium conducted: the study found that 63% of k-12 schools have one or more students enrolled in either a fully online course, or a hybrid ...
Innovation Ads was originally formed as an education lead generation agency to service academic institutions. As time went by, colleges and universities began demanding applications and enrollments ra...
Colleges and universities across the nation approach enrollment diversity in many different ways. Some schools actively seek to diversify their student body, while other schools maintain that academic...
More questionable student loan practices have been brought to light by New York’s attorney general, Andrew Cuomo.
Direct Response Enrollment Marketing reduces advertising clutter, empowers students by giving them more information, improves the integrity of the academic lead generation industry and generates more ...
Yesterday, Margaret Spellings announced the release of a new online tool that will help high school juniors plan for college.
We’ve seen over and over again that the current political atmosphere is one of accountability and transparency: this is just as apparent in Education as it is in the debate over the appropriation of e...
A more recent trend in the enrollment management industry has been the outsourcing of the actual work that goes into promoting a university--marketing to prospective students--fielding inquiries from ...








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