Free Articles, Free Web Content, Reprint Articles
Sunday, April 21, 2019
 
Free Articles, Free Web Content, Reprint ArticlesRegisterAll CategoriesTop AuthorsSubmit Article (Article Submission)ContactSubscribe Free Articles, Free Web Content, Reprint Articles

PREMIUM AUTHOR'S PROFILE


Susan Friedmann
CSP

Premium Author Susan Friedmann

Lake Placid, NY, USA

Employer:

Personal Web site:

Memorable Quotes:

“Susan was terrific! Her knowledge and skills as an exposition industry marketing ‘guru’ were right on target for our Exhibitor Advisory Committee meeting. We’ve been looking for ways to reinforce our ROI message to our exhibitors; Susan’s insightful and often funny presentation really delivered a host of creative ideas. Her marketing tips for exhibitors were a big help! We’re looking forward to inviting Susan back to future meetings.”

Jason McGraw
Sr. Vice President of Expositions,
ICIA/InfoComm

ARTICLES BY SUSAN FRIEDMANN


Ensure lasting business success - Use these seven secret strategies for success, you'll find exciting new ways to grow your business effectively and efficiently...
Exhibiting in economically turbulent times... the first thing to do is to assess and understand what the changing marketplace actually means to your industry
Some of the most powerful resources that improve your accessibility - without losing precious time - are online.  The web is your platform to create and sustain key relationships... with your niche
A virtual trade show can be simple or breathtakingly realistic... and you can use it effectively to improve your company's bottom line
Tradeshows offer the most overt intelligence gathering environment imaginable... It is important to pay careful attention to any unfamiliar exhibitors... carefully approach tradeshows with one eye tow...
Strategic use of social networking can help a company grow but beware of five common mistakes and learn how to avoid them...
To ensure the maximum ROI possible, in order to justify the spiraling costs... here are the top five ways to get the most out of every tradeshow...
The key to success of any seminar, boot camp, or educational offering is through marketing and promotion... examine the process to developing seminars that will appeal to your target audience
Pre-show promotion is the single most valuable step any exhibitor can take to help drive traffic to the exhibit, up the percentage of high-value, qualified leads, & ensure a positive ROI.
How do you identify what tools are best to promote your products and services… Save time and minimize frustration by adopting this six step process for approaching new technology
A consultative sales experience is different from any other type of selling, because you begin the relationship with your potential client by providing value…
Having a team that can ask the right people, the right questions, at the right time, is the single most cost effective thing you can do to guarantee fantastic show results. Learn the strategies…
Every industry has its good & bad times…It is possible to turn in a great tradeshow performance when everything else is going wrong. Here are strategies to take when your industry is facing hard times
Creating a license based on your Expert Identity can be a very lucrative revenue stream… however there's a lot of legwork & research that goes into creating a license relationship. Are You Ready?
Today's consumer can be a member of one of at least four generations… different techniques & strategies are required to connect with them. Here's a snapshot of each group & what you need to know to po...








Health
Business
Finance
Travel
Technology
Home Repair
Computers
Marketing
Autos
Family
Entertainment
Law
Education
Communication
Other
Sports
ECommerce
Home Business
Self Help
Internet
Partners


Page loaded in 0.022 seconds