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PREMIUM AUTHOR'S PROFILE


Susan Friesen
Web Development Specialist, eBusiness & Marketing Consultant, and Social Media Advisor

Premium Author Susan Friesen

Abbotsford, Canada

Employer:

Personal Web site:

Memorable Quotes:

ďDonít limit yourself. Many people limit themselves to what they think they can do. You can go as far as your mind lets you. What you believe, remember, you can achieve.Ē óMary Kay Ash,

Brief biography:

As the founder, Susan brings a unique advantage to eVision Media clients by having earned a Bachelor in Business Administration degree with a concentration in Computer Information Systems through the Thompson Riverís University.


ARTICLES BY SUSAN FRIESEN


Formerly known as the ‘pound sign’ by generations past, the cross hatched symbol synonymous with social media messaging is now fondly referred to as the beloved hashtag. Unless you’v...
Seasonal marketing is more than just putting up store decorations and creating special discounts; it’s all about perfect timing, unique content, and how your campaign is executed that earns enga...
Voice of the Customer (VoC) is a research method that's used by businesses to describe the needs and requirements of their customers. This process captures everything that customers are saying about a...
The idea that consumers are changing is not new. What is different, however, is the way in which they are changing and the seemingly random directions consumer behavior can take. This diversity presen...
A successful web design can help raise your brand profile thereby making more people inclined to buy your products. One of the most valuable things in business is trust hence building it would be the ...
Did you know that poor web design can hurt conversions and sales? An unattractive site deserves a website redesign. No matter what your company size or industry is, though, it’s crucial that yo...
We all want a massive email list, but growing one can be like climbing a mountain. It takes a lot of time, hard work, and perseverance. Or, does it? Today, I’m going to share how considering a g...
Growth is not always consistent. Even if consumers are spending more money online, they’re not necessarily spending more money with your business. If you want more peaks than valleys, you have t...
The power of telling your audience a story is a technique that must not be overlooked, because when done correctly with strategic planning - knowing who your audience is, where they are and what story...
Today, cybersecurity tips for small businesses should not be taken lightly. If you are like millions of small-business owners, you probably cannot imagine how a cyber criminal halfway around the world...
For many marketers, a rebrand is a tantalizing idea. It’s also a time-consuming process that you need to think deeply about before you dive in. Yes, a rebrand can feel like a fresh beginning, bu...
With strategic storytelling, we can create social-media content that excites and invites guests in, capitalizing on their most cared-about issues, wants and needs. Social is everything, but means noth...
Google claims 50% of searches will be conducted using voice search by 2020.Are you prepared for this seismic shift in SEO?As a website or business owner, your primary aim is to enable potentially inte...
Clients with small business websites often ask us if it’s necessary to have a website maintenance plan when you’re starting out small. Our answer is simple: without maintenance, your websi...
SEO Is A Must For Small Businesses: Here's How To Get Started. As long as you ask the right questions and pay attention to the answers (I’ll show you how now), you should be able to find an SEO ...








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