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For most people, the word "etiquette" conjures up images of privileged wealthy people and esoteric rules of social behavior that have no real meaning. When it comes to business interactions and especially those relating to job searching, etiquette is an important component in coming across as a candidate worth considering. Business etiquette is not about being a snob: in fact, it's about *not* being a snob. It's about being considerate of other peoples' feelings and helping them feel comfortable with the social aspects of interacting with you on a professional basis.