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The average cost of staying in a nursing home is nearly $192 a day or over $70,000 a year. The average length of stay in a nursing home is two and half years. Do the math...that's $175,000! Could you or your family handle this expense? The fact is, we're living longer than ever before and as our elderly population continues to explode, so too will our medical costs. But long term care insurance isn't only for the elderly, because the fact is, 39% of those needing long term care are between the ages of the 18-64.