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Writing and submitting articles to article banks is a well-known method for promoting one’s website. Usually there is an author’s box at the bottom of the article and a link back to the website. This link is valuable in two ways. First, it provides direct traffic from those reading the article to the website. Second, the link counts as a vote to the website when a search engine robot crawls the article. This will help your website rank higher in the search engine results pages.