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Network marketing is a marketing strategy being increasingly put to use by hundreds of home business owners nowadays. Network marketing is basically retailing products by using independent distributors. These distributors build and manage their own sales force by recruiting others to sell products. Each person in this downline is a distributor in his own right with his own sales team. This way a “network” of sales people for a particular product is formed. The upside is that the originating product manufacturer or marketer does not have to bear costly overheads of recruiting and maintaining their own sales team. Compensation for each distributor or sales person includes one’s own sales and a percentage of the sales of his or her entire downline.