Tactics to Keep the Shelves Looking full when Opening a Dollar Store

May 14
12:49

2012

Bob B. Hamilton

Bob B. Hamilton

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Here is a great tip when you own a dollar store. One of the best ways to attract customers is to display all your dollar store merchandise in a compact, tightly displayed manner. This will help create a positive impression in the minds of potential customers.

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When you are opening a dollar store one of the best ways to attract customers is to display all your dollar store merchandise in a compact,Tactics to Keep the Shelves Looking full when Opening a Dollar Store Articles tightly displayed manner. This will help create a positive impression in the minds of potential customers. After all, the sight of empty or disheveled shelves is discouraging for shoppers.In addition to making it more difficult to locate the dollar merchandise they need, it raises doubts in the minds of customers regarding the store’s management.  If the shelves look really empty, there can even be some level of doubt as to whether the business will survive.  Following these few tips will help you organize your displays neatly and in the bargain attract even more customers.

Do your homework
What you see on the displays and racks of a dollar store is not the result of an overnight idea. In fact it is the end result of a long and sometimes tedious process. Before opening a dollar store you need to work out the details as to who will be your dollar store merchandise suppliers, what exactly you want to sell in your store, where would you arrange the dollar merchandise, how often would you need to generate purchase orders and what your back up plans will be in the event a supplier defaults on delivery.

Knowing how you will handle all of the details is vital if you want to keep your store successful and in good condition. Like all businesses, a dollarstore also benefits if you have experienced staff handling critical areas like creating purchase orders, identifying dollar merchandise suppliers, making vendor payments and managing the inventory of dollar store merchandise in your store. The value these staff members will give to your business is immense.

Arrange your merchandise
Have your dollar merchandise aisles neatly labeled. In case of any special offers, make it a point to provide plenty of product information and place price signs right next to the dollar store merchandise you have on display. Your aim should be to attract customers to buy these products.  It should never be a situation where shoppers feel like you keeping them in the dark about the promotions and discounts in your store.

The rear area of the store is probably the most neglected. Ensure that you keep this area fully stocked with merchandise at all times.  If required be sure to remove the excess items from the stockroom area of the store and prominently display them in under-stocked areas.

Make optimum use of retail space
Apart from the entry door area of your store, there are opportunities throughout the entire store for displaying your dollar store merchandise when opening a dollar store. There is no point in leaving large empty spaces in your store when you can very well put some extra shelves and lay out the dollar merchandise.

Do not create overly wide aisles.  Leave adequate room for shoppers’ carts to pass each other, but at the same time do not give shoppers the impression of an empty store by creating aisles which are too wide.  Be careful not to create tip or fall hazards by stacking huge piles of merchandise in aisles.  If not properly managed, it is easy to create hazards for shoppers, especially children.  At the same time, shoppers will avoid aisle where they cannot easily pass oncoming traffic.