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May 09, 2005 Free Articles

Creativity and Innovation Management – Incubation and Insight

Two of the most common terms in the field of creativity include Eureka! Or Aha! Often these terms are used to describe that moment when an idea has occurred “out of the blue.” This whole set of terminology and the inherent assumptions are misleading.

Creativity and Innovation Management – the creative state

Often the creative state is described in almost “spiritual” terms. However, these analysis are misleading and do not help to make creativity tangible, measurable and useable.

Innovation Management – the value of due diligence

One consideration innovators should be wary of in the rush to market is to not forego due diligence. That is, the temptation to forego, among other things, investigation into an idea’s feasibility, adequate market analysis and the questioning of the dominant assumptions. Due diligence is important for a number of reasons, including:

Innovation Management – specialisation or generalisation?

One of the topics often debated is the benefit of specialisation over generalisation. To consistently generate a large number of good ideas, is it better to specialise within a field or to vary knowledge amongst a variety of fields?

Innovation Management – radical innovation

One of the common concepts in innovation is the idea of radical creativity. That innovation is only truly innovative if it is radical. But how do we define radical?

Creativity and Innovation Management – goal setting

One of the important debates in the field of creativity and innovation is the topic of goal setting. Is it positive or negative?

Innovation Management – generating better ideas

One valuable debate is whether creativity can be developed and improved – or in other words, is it possible to generate better ideas? There are a number of reasons to believe that creativity can be developed, some of which include:

One Great Way To Generate A Lot Of Cold

This article explains how telecalls and teleseminars is a wealth building media every marketer should use to increase sales.

How to Get Targeted Search Engine Traffic Quickly

Here’s the “How-To-Do-It Guide” for driving search engine traffic right to your website.

The blunt nose slide

A blunt nose slide is a variation of the Wheelie but with an interesting twist.

How to Wheelie like a pro on a snowboard

Wheelies are an old trick that goes back at least as far as roller skating does and most likely much further.

Innovation Management – the Hype Cycle

One area of note in the commercialisation phase is the Hype Cycle. The Hype Cycle is one model that helps measure, monitor, benchmark and predict the reaction to an innovation. This is important as innovations, by their very nature, raise expectations, sometimes to unrealistic levels. A good example is the Internet boom – where traffic supposedly “doubled every hundred days.”

How to register a company

If you're wondering how to register a company, you're not alone. Hundreds of thousands of people try to start their own businesses each year, and often they end up having more trouble than they should just because it is difficult to register a company if you are unfamiliar with the process.

All about trademarks

While it is sometimes confused with general copyright or patent laws, the trademark is a very specific type of patent law.

Do you need an expensive padded, cushioned, air bubbled, gelled running shoe?

Nike Free does not think so; and neither should you. Read on to find out why this concerns every one of us, our health and a good deal of wasted money. This is not a story of the Nike Free shoe; it’s about our freedom and growth.

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