Creating Compelling Content: 5 Elements Of Great Blog Posts (From A Reader’s Perspective)

Jul 21
20:50

2015

Steve Shaw

Steve Shaw

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Any blogger wants to be successful in their business. In that case, they would do all it takes to capture maximum readers. However, the ...

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Any blogger wants to be successful in their business. In that case,Creating Compelling Content: 5 Elements Of Great Blog Posts (From A Reader’s Perspective) Articles they would do all it takes to capture maximum readers. However, the biggest challenge is getting those readers. Here are a few tips to help you;

1. Provide information that is useful, practical and improves the reader's life

This is an important element as the more value you give to the consumer, the better returns you will get from them in the long run. When you provide content that is great, you encourage readers to continue reading your blogs for a long period of time and also sharing the same with others.

Bloggers should know that when their blogs or websites gain authority over time, the higher they will grow in ranking and even more search traffic they will definitely attract. This means that they should not give the search engine the top most priority since it is achieved best by Google semantic search abilities.

2. Your title should be attractive and catchy to readers

The title should capture a topic that interests many of the type of readers you want. This should be done in an interesting way so that their attention is grabbed. However, this takes practice to notice the kinds of titles that attracts people the most. The following can be used to have a spicier title

a) Include a colon character to break up titles that are long to ones that are manageable.

b) How To- type titles that people are often hungry for to get information that can be absorbed easily.

c) List – type titles that intrigue the reader to find out what elements are there.

d) Including parenthesis to break titles and attract more eyes.

3. The blog post should be long enough

This is important so that it can give the readers all the information they need to know about the post. Nevertheless, it should not be exaggerated until it loses value and negates its benefits. It should be as long as it is required to be to offer information you want to be shared and add value to readers. That implies that it shouldn't be so long by adding fluff. It should just be brief and clearly expressed. On the other hand it shouldn't be extremely short such that the reader feels short- changed as the title is not succinct.

4. The writing should connect the writer and the reader

This is of great value, especially to bloggers who post for business purposes. This is because they get to create a good relationship and trust with their readers. In that case, you need to ensure your posts connect with you as the writer. In other words, most people prefer reading blogs that are related to real life stories that fit naturally with the topics of discussion. People prefer personal experiences rather than just unadulterated information. This will definitely compel more readers to be attracted to your posts because it also relates to their personal lives.

5. How to apply provided information

A blogger should be able to provide the necessary and clear instructions on how those who read their posts should apply the type of information provided for them. That is, you need to always keep them engaged and they will surely share the content you give them. All you need to do is by clearly stating to them how your post is an added advantage to them and they will stick for a long time.

Therefore, before clicking that button, as a blogger, you should first consider the above points if you want to get more readers sticking to your post all the time.