If you have a work at home business, there's one thing for sure and that is you need targeted traffic to your website in order to make a profit. In this article we will discuss the top two ways to attract targeted traffic to your website.
One of the greatest challenge people face with their work at home business is getting traffic to their website. Unfortunately traffic is not enough for your business to survive. You need targeted traffic to your website to have the best results to convert visitors into paying customers. In this article we will discuss two ways to bring targeted traffic to your website, blog, or squeeze page.
Pay Per Click (PPC) Marketing
This is probably the fastest way to get targeted traffic to your website. Unfortunately, many people have used pay per click marketing without any type of training and have lost a lot of money. On the other hand, there are Internet marketers who make a full time income using nothing else but pay per click ads. Your greatest challenge when using pay per click marketing will be your keyword research.
Before you go set up a pay per click campaign and through up an ad, make sure you do some extensive keyword research. Most people will skip right past this and place far too many broad keywords inside an Ad Group and end up paying way too much for these keywords. When you take on this approach you won't be in the game very long before you call it quits and proclaim that pay per click marketing doesn't work. Make sure not to past this crucial step and you are sure to have much better results.
Article Marketing
Most Internet marketers who start a work at home business are told how important article marketing is for the progress of their home business. One of the reasons why you are told this is because when you write an article the reader is already interested in your product or service before they reach your website because your article held their attention all the way to your resource box creating targeted traffic to your website.
Another reason article marketing is attracted to Internet marketers is because it doesn't cost any money to write your articles. However, although you may not spend any money writing articles, it does take time to write good quality articles and time is very expensive when it come to your business so you should way your options and do whatever is best for you. Remember to always stay with original content and you will stay away from trouble.
There are numbers of ways to get targeted traffic to your website. If you want your work at home business to prosper, you should learn from other Internet marketers who have already tested these methods and can teach you the best ways to promote your home business to get the best results. Try to learn and master one particular method to drive targeted traffic to your website before you move to another and you will have great success.
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