Learn some of the most powerful ways to market your business online by using Google. Two of the techniques are completely free to use. The other way can be very affective as well if you can keep it within your budget costs.
One of the best ways to get your business recognition online and a huge increase in leads is to use Google. Google is one of the largest search engines used by people surfing the web. Knowing how to use Google properly can surely increase your chances of grabbing some of these surfers.
A great, free way to market your business on Google is by using the Google maps. Simply insert your business information into their map system and when a potential customer does a search for a service that you provide in the city, your map can come up. Say somebody is looking for a chiropractor in their home town, your map comes up, they click on it for free and then it will take them to your information page telling them about your service/business and how to reach you!
Many people have heard about pay per click marketing by Google but aren't quite sure what it is exactly. Pay per click marketing is where Google will automatically place a small ad on the side when somebody searches for the key-phrase you want the ad to come up for, for example: a personal dog walker. Your ad will come up on the side and when they click on it you pay for the cost of the click depending on how much you bid is. After they click it, it will send the user to the website you set the ad up with, hopefully a website with a way to contact you.
The last way can be the most difficult to do, but if you know what your doing it can bring in a lot of good customers too. Get your website ranked on the first page of Google for the service you provide. I know easier said then done but just create the domain name with your search term like personal-dog-walker .com and make your title the key-phrase again and lastly make sure to include the key-phrase in the description. If you do this, you will already have a huge advantage in getting your website ranked. Lastly, go out to any blog you can find related to your service. Post a reply with your link to your website when you can and these incoming back links will pull up your website even more.
I have been doing internet marketing for small businesses for almost 9 years now. There is definitely a wrong way and a right way to doing it. As of right now, I am opening my doors and teaching all my internet marketing secrets to 200 people only. To take advantage of this while you still can please visit Internet Marketing For Business Succss.
