Why EDDM Will Crush the Competition?

Jul 20
07:56

2011

Stan Coyle

Stan Coyle

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There was time when people used to use postcards for the mailing purpose. But those times have changed due to the entry of businessmen-friendly Every Door Direct Mail,

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There was time when people used to use postcards for the mailing purpose. But those times have changed due to the entry of businessmen-friendly Every Door Direct Mail,Why EDDM Will Crush the Competition? Articles which not only is cost effective but is also an effective way of sending mails today. Every door direct mail is a ground breaking program which satisfies a large number of small businesses, who otherwise will not be in a position to afford direct mail. This is the basic reason why one has to use EDDM ahead of other mailing programs. This allows the people to mail postcards at only 14.2 cents per postcard which is the cheapest of all mailing programs. It not only saves the postcard cost but also the stamp cost is reduced by almost 66% which could be told to be a boon to all the businessmen who would want to reach the local market. This reaches the hands of the customers as a marketing piece when it has to be done. It is also a program to control one’s own market when the individual business becomes a hit. Thus people prefer to use mail instead of a mail house.

Another foremost advantage of using this program is that one does not have to pay any fees to the post office to mail the postcards which are cost prohibitive. It is also a tangible printed piece which is considerably long which promises to hit the mailboxes bigger than all of other mail piece even with its inexpensive cost. Many businesses today look to online marketing as alternative to print advertising and direct mail. But with a lot of spam messages reaching the inbox one would not be able to concentrate on it and the mail would not be able to grab the attention of the customers with the help of this medium. But with Every door direct mail the customers can save your mail piece giving the client months of return customers from the tangible postcard.

Since this is a brand new program that is being initialized not everyone would be aware of the program and the competitors in business basically need not be using this advantageous mailing program. And in a way it is advantageous for us to be using this since it is way ahead of every other mailing program in the state. This promises the program is new and we can get the marketing message out before the competitor knows about it. This also promises an easier reach to the clients and hence we can get in a lot of clients that the other traders get.

Every door direct mail is a slam dunk for businesses to get the printed pieces into the customer’s hands with very less investment. All the businesses on board could use this to boost the bottom line of the program. This is the most recommended programs of all since it is cost effective and is also in many a way cheaper than the rest of the programs.