Even though you if you don’t get listed no#1 with is tutorial you will get top 30 Listing in Yahoo, Google, MSN. Who know? You may even get no#1
Well on this tutorial I have used one of my clients site, which I tweaked better for SEO optimization. My client site is http://www.trademarksmanagement.com optimized for Indian Visitor. This site has been listed in TOP 10 for certain keywords and LISTED in TOP 30 for Certain Keywords.
To do some keyword research visits http://www.goodkeywords.com/ or visit http://www.espotting.com/popups/keywordgenbox.asp
Keywords - India trademarks(Google) - Position 8 - TotalPages 3,020,000Keywords - India trademarks firm (Yahoo) - Position 3 - Total Pages 292,000Keywords - India trademarks firm (Google)- Position 10 - Total Pages 389,000
How did I do it?
Key Factors
Use the title tag at possible for example – I have not used “Welcome to TrademarksManagement” instead used “Trademarks Management - About Us - Trademarks Patents Intellectual Propery Rights Geographical Indications Trademarks Guidelines Tips On trademarks India Trademarks Act 1999 Trademarks Registry in India Copyright Office in India India Legal Trademarks”.
Use internal linksfor example I used for this html http://www.trademarksmanagement.com/trademarks-trademarks.htmlI given internal links within the site for certain words “Trade and Merchandise Marks Act” it will take to trademarks act 1999 page it will also get better ranking.
Use mistake Keywords10% of Searches is mistaken so also I suggest you to use mistaken keywords and get traffic for your website
Add Relevant Contents to your siteAdd relevant contents to your site this will bring more traffic and even better listing for example I have added some cases in trademarksmanagement.com for better listing so if people search for case laws also the site will get listed and you can get traffic. For example: if you search jurisdiction of trademarks office India the site will get listed on top 10.
Use Robots.txtRobots.txt allows search engines that what directory and files has to be indexed in search engine.Visit http://www.robotstxt.org/wc/active.html for more information for robots.txt
Add Subdomians Add relevant subdomians for ex: India.trademarks.trademarksmanagement.com It will get you better indexed in search engines. Or else get free url redirections. It will help in improving the position.
Add SitemapsSite maps is an overview of all pages of a website in short form. The pages are listed according to title. If a short description of the page is available, it will also be displayed. Every page title will be displayed as a link, through which you can navigate to the page.Best site for example is: http://www.google.com/sitemap.htmlSite maps will help you index all pages on your website. It is a must.
Choose Right Domain NameChoose a right domain name for examples if you are going to start a ring tone site then buy domain names are free-ring-tones.com or all-ringtones.com etc because search engines consider your domain to be relevant keywords.
Use Alt Tag
Always use Alt tag for the images and include keywords in it
Submit your site to Directorys
http://www.dmoz.org - Free and also to paid directory it will help in increase your position indexed in search engines
Google and Yahoo
So why its Vital to get in to Google and yahoo ?
78% of searches are made in either google or yahoo. AOL and Netscape uses google search technology so they will come up with same results.
How google ranks your site
how many WebPages your website has.
Words in title tags
how many websites link to yours
keywords showing as links
Google Page rank
Words on bold
