Basic Knowledge on Business Card Design

 are not meant to look the same. As much as possible, you need to ensure that your card is unique and stands out among your competitions. Keep in mind that your cards are meant to make a good and long lasting relationship with your clients and customers. For this reason, your cards must always be eye catching and entertaining to a certain extent. If creatively designed, you can truly attain a good customer base and sales leads.

However, all this will depend on several factors like the quality of the paper stock that you use, the number of colors that you utilize, and how many cards you will print and design. There are some instances though that designing and creating your cards is not as easy as you think especially if you do not have the basic knowledge on business card design. To help you get trough this intricate process easily and effectively, below are some pointers you can consider:

• Every time you will design and create your own business cards that make use of a different color scheme, it is best to use glossy paper stocks. This type of stock will make the color in your card stand out. If you are fond of using backgrounds on your cards, always use a paper stock that comes with great spacing in between each card. This will allow you to have the needed little leeway to ensure that your business image is well printed in high resolution.

• If you will use a high tech or modern inkjet printer, be sure to use the printer calibration that comes with it. This will ensure that there will be no offset with each and every set of cards you produce. An inkjet printer usually works in a way that at the end of each printing process, a little bit of space is left.

• Use the back of your card to make a call to action. For instance, you can tell people how to find you with a map at the back, or a discount coupon they can use when they purchase from you.

• Set the print quality tabs to the need of your business card. This is a very crucial process that you must always consider especially if you want your image to be printed in the exact way that you want it to be. Always leave a space between the cards to ensure that nothing will be cut off from it. And before you begin inserting the paper stocks, make sure that it will be compatible with the specification of the printing machine that you are using. This is because every time the paper stock will hang or jam on the printer, it can cost you a lot of time and money.

• When it comes to choosing between an inkjet printer and a laser printing machine, always remember that each of these modern or high tech gadgets produce different outputs. Therefore, decide carefully which printer will best suit your needs.

• Consider matt lamination at the back of yourxor extra strength and style. Don't laminate both sides as there are some people who write notes on the cards they receive to help them remember the person who gave them their card. If they can’t write on your card, they are likely to throw away your card. Don’t let this happen to you. Matte laminate only on one side.