Comparing Promotional Pens

Mar 14
05:25

2008

Gareth Parkin

Gareth Parkin

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If you have ever tried to use promotional products in the past to help you increase brand awareness, boost product recognition or to help spread the presence or purpose of a group or organization, you know that it is a strategy that works.

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There are different ways to advertise,Comparing Promotional Pens Articles some involve newspapers, magazines, radio spots, television commercials and running new product specials. All of these are tried and true methods, but when using promotional products is the game plan, be prepared to sort through hundreds of different options- all of which claim to be the best seller. Each item does have its merits, but when compared to the marketing of the promotional pen, they have a difficult time measuring up.

The promotional pen is a tough competitor in the advertising industry of promotional items. They have been around for years and are still highly valued as an esteemed give away product that is welcomed by everyone. There are so many various promotional items to choose from, so just what makes going with the pen such a good choice? Reading further will clarify their advantages over particular competitors.

promotional pens that can be ordered for the same amount of money that is to be spent on tee shirts is unbelievably much higher. That is much better value for the money. Also, tee shirts may be worn one time and maybe never see the light of day again. Not so with the promotional pen. It is used over and over and is often passed on to others to again spread the message. Again- more value for the money. Pens versus Key Chains- When comparing promotional pens and key chains, it is fairly easy to see why there is a popularity difference that falls heavily on the side of pens. The main reason is high visibility. A key chain does serve a good purpose, but the chances of them actually being used to replace existing ones is not high. That leaves t hem going into drawers or at the bottom of a purse. A pen is gong to get used because it is something that is necessary in the day to day process of living. People are always writing something and having a pen handy, particularly a promotional pen, is sure to save the day. Wouldn't you rather have your promotional message on something that is going to be used like a pen instead of a trinket that will end up being stored in a box somewhere? Comparatively speaking, choosing a promotional pen makes sense!