Top 5 Mass Media Logotypes

Jul 12
07:36

2012

Maria Kruk

Maria Kruk

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Find out the history of the most popular broadcasters and mass media companies. You might be surprised.

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Mass media,Top 5 Mass Media Logotypes Articles surprisingly, can change their logos, as far as the most powerful of them stand on the international arena for decades. However, some of the gained big popularity and appreciation rapidly, and their visual symbol is familiar to lots of people. A vivid and recognizable image is in some way a formula to success. Sometimes the fame of their logos goes far ahead the brand activity and reception. So, here is the story of top 5 mass media logotypes.
1.Wikipedia is apparent leader in the Internet knowledge “market”. “W”-symbol could not but say of engagement of this online encyclopedia, so its popularity is obvious. In 2010 the 3D model, performed in a globe-shape puzzle, was introduced. Moreover, it is covered with written letters of various world languages, which speaks of its large-scale distribution. It is “a child” of Philip Metschan, 3D-animator, graphic and art-designer. Speaking of chosen fonts, he preferred Hoefler and announced of refusal from Italian form.
2.Major television broadcast company, CBS, has been operated for more than 6 decades. As one could guess, there were several versions of its recognizable logotype. There were 12 actually. All in all, the central image of the eye is still preserved and adhered to.
3.English mass media market cannot boast of any vivid logotype, except of BBC. It preserves a 50-years-history, but those three letters are of the biggest priority in company’s legacy. To date they are performed within three white squares, posed on every BBC product. BBC prefers new gothic fonts (sans serif fonts set).
4.Initially, Google was created as a search called BackRub, emphasizing its ability to follow back links. Later, it was transformed into Google – the name of the last 1-number with a hundred zeros in the end. Sergey Brin, one of the founders, also introduced its first logo, based on GIMP graphics. In 1998 he also added the exclamation mark (!). A year later the Google logo the modern version was offered, which serves to date. However, in 201o all the shades were removed from logotype letters. 
5.In 1982, middle-aged programmers at Xerox John Warnock and Charles Geschke quit suddenly, and created a company to produce software. They named it Adobe, after the creek that flows behind the house of Warnock. It is clear that John and Charles had to save money a lot. Therefore, the logo was ordered not in the design office, but Warnock’s wife, Maewa, was asked.

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