Top tips to buying promotional umbrellas

Promotional umbrellas are used by many businesses and organisation to promote and advertise their brand, products or services. There is a wide range of colours and styles available to suit every budget, including golf umbrellas, telescopic umbrellas, beach umbrellas and patio umbrellas.

Promotional umbrellas are ideal for personalisation, with a company’s logo or message overprinted or even embroidered. Bespoke umbrellas can also be produced to meet specific requirements and advertising needs.

With so many choices and options, it is can sometimes be difficult to make an informed decision. The following tips may help.

As well as establishing the budget available for the promotion, the timing is also crucial. When are the promotional umbrellas needed? Delivery leadtimes will depend on whether they are ex stock or bespoke items, and on the type of branding required.

The marketing objective and profile of the target market will have a strong influence on the style and unit price of promotional umbrellas. Are they to be used as giveaways to raise brand awareness or as corporate gifts to show appreciation to a few key customers?  

It is also important to remember that a quality brand demands quality merchandise as anything less will risk devaluing the brand. The level of service from the supplier is just as crucial as there is no point in promotional umbrellas arriving a day after the sporting event or in the wrong colour.