Choosing the right affiliate program can be a daunting task. It's not just about what the program can offer you, but also how you perceive its potential appeal to others. However, it's crucial to look beyond the product or service being sold and the additional perks offered. Instead, focus on the program's overall 'attitude'. This article will guide you through the process of selecting an affiliate program that aligns with your values and goals.
When you join an affiliate program, you're aligning your name with the program's techniques, attitudes, and reputation. If you're planning to sell the program's products or services, you're also committing to believe in what the program sells. This might make you reconsider some of the programs you've seen, are considering joining, or have already joined.
Often, we get caught up in the excitement of the sales page and think, "Wow! This must attract a lot of buyers! I bet I can make a lot of sales from this program!" But it's essential to pause and reflect. Is the program attracting you sensibly, or is it just hype? Does it offer anything of real value to you? Is there a team behind the program? If you need more information, who can you contact? Is that information clearly stated on the site? Will they contact you? Will anyone be there to support you after you buy in, or will they be too busy running to the bank with your money?
The kind of person you are should be reflected in any program you join. So, what's more important? What the program has to offer you? Or how you think it will sell to others?
Once you buy into a program, you'll be selling to others the same thing that you just bought. If you liked what was there, if you wanted what it offered, if you thought highly of it, chances are most others will as well.
It will be individuals, not just 'people' in general, looking at a program on your recommendation. These individuals will look to you as the one who introduced them to it. Can you proudly say, "This is my program, check it out!" Would you say that to people visiting you in your own home?
The only opinion in the world that you truly understand is your own. Don't judge a program on how you 'think' others will react to it, judge it by what YOU see and understand. Why? Because that's what everyone else visiting the site will be doing.
Now, look at programs with a new mindset. Ask yourself where the people offering the program are located. Ask yourself how it will all work. Are they real people offering you information, or is it just a site asking for your credit card number?
Ultimately, it's a choice between programs with real people offering real information and value, and programs that are merely hype selling hype. Sure, the row of shouting carnival salesmen will take in some money, but how long are they going to be in town?
If you're seeking true residual income, stick with value that plans on being around. That's something you can identify yourself, without trying to 'think' about what will sell to others.
For more information on affiliate marketing, check out Affiliate Marketing: The Complete Guide by BigCommerce and The Beginner's Guide to Affiliate Marketing by QuickSprout.
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