5 Important Car Selling Lessons We Learnt After Selling More Than 500 Cars in a Year
Having transacted over 500 cars every year, here are 5 important lessons Otua Singapore have for us to help you sell your car more efficiently. 1. A picture speaks a thousand words There a...
Having transacted over 500 cars every year, here are 5 important lessons Otua Singapore have for us to help you sell your car more efficiently.
1. A picture speaks a thousand words
There are more than 10,000 used cars available in car dealerships and car marts in Singapore at any point of time. Most used car listings are given less than 2 seconds to make a lasting impression to the potential buyer. A well-taken photo not only helps you attract more potential buyers, it also enables to properly showcase the excellent condition of your car.
Here are their tried and tested lessons in selling a used car:
2. Get your car washed professionally with interior cleaning before viewing.
Ant infestations, cockroaches scurrying across the dashboard, used kleenex tissues, pieces of candy stuck on the car mat — all fine examples of what shouldn’t be in your car. We have seen our fair share of deals lost because the car is dirty or infested with bugs.
Having a dirty car is a total turn-off to customers.
3. Be extra polite with the buyer. The ‘extra’ goes a long way.
Our client advisors at Otua Auto are always available to facilitate and assist your vehicle viewings. However, there may be occasions where you will interact with the buyer or their family members and rude comments might be made about your car.
Stay calm and let us help you handle the pickle. More often than not, it is just a negotiation tactic that the buyer uses to attempt to lower your price. Our client advisors are trained to handle buyer expectations and give a neutral and objective opinion during test drives.
4. Be truthful about what your car has been through
Most buyers will ask if the car was part of any accidents previously or if there are any specific issues to take note of. It is highly recommended that sellers come clean and let buyers know about any potential defects or historical accidents, however minor. In fact, this would be the best time to whip out your servicing records.
Remember that there will be a test drive and a workshop inspection that would reveal the condition of the car to the buyer; so there really is no reason to hide or lie about the car’s condition or history.
5. Leave a squeaky clean car with no surprise hidden gifts for the buyer.
After the viewing process and confirmation, we fix the price and the date of handing over the vehicle. So, do remember to clear out your car!
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ABOUT THE AUTHOR
OTUA is a Singapore's premiere automotive match-making platform. At OTUA, we connect sellers to our network of 300+ dealers and more than 1000 potential direct buyers.