Toyota is predicted to release its first decline in annual global
sales in a decade. With slowing demand for new cars worldwide, plus a
deepening credit crunch in the US and global economic slowdown, Toyota has proven they aren’t invincible to economic woes.
Toyota is Japan’s largest automaker, and has been on path to take over General Motors as the world’s auto sales leader.
Auto sales have been down across the board in the US and abroad. Despite high demand in competitive markets such as among Orange Toyota dealers,
the global financial crisis has kept consumers away from new car
dealerships, including Toyota’s dealerships even despite fresh new
models.
For quite some time, Toyota has been in a race with GM to become the
largest automaker by global car sales. So far, Toyota has been on the
right path, with a difference of 9.366 million vehicles sold to GM’s
9.37 million vehicles. The latest reports predict this year’s sales
will be around 9.3 million vehicles.
Despite the grim prediction, a Olympia Toyota dealer
notes that the automaker has fared better in the US than its domestic
counterparts. Due to a robust lineup and fuel efficient compacts and
hybrids, Toyota has had better luck in the US than GM’s brands.
Joe Kent is a writer for TK Carsites, an automotive website design and marketing firm in Orange, CA, that specializes in working with car dealers nationwide.
