This comes more than three months after the news was reported in this space (and was really a scoop then).
Congratulations to Autocar india for getting the new Zen right and also claiming it as a SCOOP.
The Autocar India scoop even comes a month after Car India reported the new Zen (even though they got the platform wrong) and many weeks after Maruti's erstwhile marketing head,
Kinji Saito remarked suggestively to newspaper journos that "The Zen brandname will continue even after production stops (for the existing model)"
Maybe, the childish enthusiasm to claim any and every story as a scoop got the better of even a sensible magazine like Autocar India.
For more details on Auto car India visit http://www.theautodiary.com/
Maruti is 21
To its credit, Maruti today is as good, if not better, than the other players in the country in any competitive area, from capacity utilization to efficiency.
Surveys, surveys and more surveys
MUL in the Indian market is perhaps the only case in the world of a market leader, that too with an unabashed 55-percent of the marketshare, sweeping the customer satisfaction surveys.
Hyundai Getz
On a side note, the Getz TV promo is simply ludicrous.
