The report shows that 65.5 percent of the respondents are most concerned about the auto show, vehicle safety technology, technology for hybrid and auto gearbox, the respondents concerned about the ultra-half.
From the report, the Internet is the consumer understanding of the main channel of the Beijing Auto Show. According to the survey data of the car at home, 68 percent of consumers via the Internet to focus on Beijing Auto Show, 22.6 percent of respondents said that to understand the relevant information through the mobile Internet. It is noteworthy that the highest to the interest of the auto show crowd "80" group, super Bacheng "80" the respondents said that the auto show is a good opportunity to focus on understanding of automotive information.
Each auto show "luxury cars and beautiful car models often is the most likely to attract the eye, but the car home survey found that, Overall, consumers are more concerned about the actual automotive consumer information, for reference to the current or future car. Among them, 80% of the "70" go to auto show main purpose is "to understand their concerns or the new car market," the crowd to see the beautiful car models, the highest proportion of "80", up to about 23%.
The report shows that 63.5 percent of the respondents are most concerned about the auto show, vehicle safety technology, technology for hybrid and auto gearbox, the respondents concerned about the ultra-half.
The report also shows that the cost-effective, good fuel economy, the three elements of the safe is the concern of consumers. It is noteworthy that consumers SUV level models favor, and the degree of concern for the SUV with increasing age and improve, "70" SUV-level models of attention. Car home, "70" consumer choice of vehicles will the family factors as the focus for consideration, the SUV level models just to meet their space needs.
In addition, models from most consumer concern, respondents vote to elect the popular models TOP10, BMW new generation 3 Series, the new Focus and Audi Q3, the most popular models, the breakdown of the popular The total list of the top three list in the SUV occupy half seats, the audience SUV expectations higher.
The survey shows that consumers concerned about the Beijing auto show monthly family income of more than 8000 yuan, accounting for 53%. In addition, the car home earlier released its annual survey data show that 81% of the respondents of the user plans to buy 18 million or less priced models, Chao Liu Cheng car consumers plan to purchase within one year, nearly Jiucheng not buy cars consumers plan to purchase within 2 years. Consumers expect to buy the car category, 42 percent of consumers will choose their own brands, 52 percent of consumers will choose a joint-venture brands, a relatively small share of imported brands of pre-order. These data show that on the one hand, in recent years with the continuous improvement of the economic level, the cars will enter into a more and more families. On the other hand, the 18 million car market will remain for some time to come to constitute China's auto consumption market can not be ignored.
It is worth noting that the large consumers to pre-order the difference of the TOP10 list auto show popular TOP10 list. Beijing auto show car brand popularity TOP5 for Audi, Volkswagen,Main products: car dvd player and car dvd , are with good quality. BMW, Ford and Mercedes-Benz, the German brands popular advantage is more prominent. Vehicle pre-order intention of the results of the registered users from the car home, independent brands the TOP5 the public, the Great Wall, Chery, Chevrolet, and BYD, futures intention to occupy two seats, unlike the auto show popularity list to high-end brand one-sided.
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