This Hot Selling Vehicle from Lexus is given a Special Edition to entice more buyers.
Early January this year Lexus sprung a pleasant surprise on its followers by announcing and unveiling a Special Edition of the 2005 Lexus RX 330. They did this last January 9, 2005 at the North American International Auto Show in Detroit, Michigan. Lexus is calling this special edition of the Lexus RX 330 the “Thundercloud” Edition.
Here only in its second season, it reinstates its foothold as the best selling luxury SUV from last year. The Lexus RX 330 was redesigned and introduced as an all-new model for 2004. Sleeker, more stylish and more powerful than the best-selling model it replaced, the RX 330 glides into its second season with added luxury.
Lexus just won’t rest on its laurels, even with the league leading sales of the Lexus RX 330, the 2005 special edition is expected to add new depth and dimension to the lineup and with the supplements of several enhancements designed to give future clients a very desirable new choice.
When it was launched last year, the Lexus RX set a higher bar of standard for the modern luxury utility vehicle. The innovative RX 300 pioneered the crossover style of SUV based on a uni-body car platform rather than a heavy-duty truck frame. Crossovers provide improved ride and handling. They offer more cargo room than a car. They also give the driver a better view over the traffic and a sense of security from an elevated driving position. Overall, it’s a car that mutated to a truck.
The original did all of those things, but this new, second-generation RX does them much better. Swift and silent, it rides more quietly than most cars, not to mention other SUVs. It glides over bumpy roads and its airy cabin is luxurious and captivating. While crossover vehicles offer neither the big towing capacity nor the off-road capability of a true truck, the RX 330 handles gravel roads just fine and can tow up to 3500 pounds with the optional trailer package.
Every one of the 2005 Thundercloud Edition RX 330s are obtainable with the performance, luxury and convenience features found in the standard RX 330, including the Adaptive Front lighting System (AFS), Mark Levinson audio, rear seat DVD entertainment system and more.
Two new colors are also available for the 2005 RX 330 but only for the special edition. The Thundercloud Metallic is a rich gray metallic color and is matched with light gray interior with leather-trimmed seats and black bird’s eye maple wood trim. Flint mica is another alternative color available that’s exclusive for the special edition. The grille lends an elegant look with chrome horizontal bars that convey its connection to other Lexus models. "Thundercloud" badges on the front doors and floor mats identify this special edition. New five-spoke aluminum alloy wheels with contrasting rings complete the package with fresh details.
The list of standard luxuries is long, and includes automatic climate control, premium audio, cruise control, traction and stability control, privacy glass, automatic headlamps, fabric upholstery, and 17-inch aluminum wheels. The list has been lengthened for 2005 with eight-way power for the front passenger seat, ten-way power for the driver seat, wood and leather trim for the steering wheel and shift knob, AM/FM/CD stereo, and a power rear liftgate, which was previously optional, that's easier to use than before.
Vehicles will be available with Lexus dealers by late January 2005, with a planned quantity of 6,500 units. The special edition price will start at $300 above the base MSRP of $35,775 for the two-wheel drive model, and $37,175 for the all-wheel drive model. This is an investment that is worth every cent.
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Jenny McLane is a 36 year old native of Iowa and has a knack for research on cars and anything and everything about it. She works full time as a Market Analyst for one of the leading car parts suppliers in the country today.