3 Tips For Summer Party Business Marketing

Jul 13
07:31

2008

Deb Bixler

Deb Bixler

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Direct Sales consultants often allow their Summer selling season to be less than desirable. Here are some ideas for marketing for home direct sales in the Summer. You can put these into action quickly to generate income immediately.

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  1. Tailgate Show: Go to kids’ or relatives’ soccer,3 Tips For Summer Party Business Marketing Articles baseball or other sports games. Create a kid-friendly theme like ‘Creating Photo Bags or Purses’ or ‘Scrap booking for the the toddlers’ or ‘5-Minute Snacks for Hungry baseball Players’ or some other theme that fits in with your product line. Go to the game and open the tailgate, set up a card table, pass out catalogs, and provide lemonade and snacks.
  2. Pamper the Business Day (aka Secretary's Day): You can call it what you want and have a day any time of the year.  You do not have to wait for the government to tell you it is time for a special day. The point is that you are providing a service to the company to appreciate the employees. Call the business owner, chiropractor, bank or fitness center and tell them that it is Pamper the Staff Day/Month at YOUR Company. You are providing complimentary cookies and lemonade in appreciation for their professional services. Create an appropriate theme based on your products, such as Coffee Break, A Mug of Appreciation, Sweet Tooth for Sweet Staff, etc. Ask the office manager what time you should stop in with the trays. Put the gifts on real dishes and bring catalogs. Ask if it is OK to leave the books and what time you should return to pick up the dishes and any orders.
  3. Become An Educator or Speaker: Perform a show or educational workshop at a school, church, sports club, Girl Scout group, outdoor fair or library. Create three snappy titles and start calling. You could literally have a couple of these on the calendar within days.
When you have a consistent marketing effort year-round sales will be consistant.  Make a decision to have a solid business no matter what month it is.  Be creative and offer services that have value, so that your business will be steady year-round.  For more marketing ideas visit 10 Steps To Instant Sales

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