Exploring All Possible Options is a Surefire Path to Creativity

One defining characteristic about creative thinkers is that they explore all possible options. I want you to stop right now. Whatever you’re doing…  I want you just to pause for a second and I want you to imagine a world in which everybody looks the same.

They not only look the same, but they are exactly the same. We have the same features. The same eyes, the same nose, the same hairstyle. We all have the exact same characteristics. The same attitude, intellect, emotion, and world views. We look the same. We think the same. We act the same.

What a tragic world this would be if that were the case. We wouldn’t have the freedom to make choices for ourselves because there wouldn’t be any choices.

We wouldn’t be stimulated in any way whatsoever to think differently or try something new, and we would never have the drive or ambition to get ahead because everyone would always be at the exact same level.

Now I want you to imagine a different example. This example is actually going to be very similar to what we just talked about. What if everybody you dated looked exactly alike? Think about that. If you’re a male, every female looks the same. If you’re a female, ever male looks the same.

Think of how boring that would be when it comes to the prospect of choosing your spouse or looking for a date or something like that. How boring would that be? The excitement that we get when we find that right person, it would not exist because there wouldn’t be any right or any wrong person. In short, we wouldn’t really have any options because every single potential spouse would be exactly the same as every other potential spouse.

Why am I telling you all this?

The reason is, thankfully, we live in a world of complete differences. Therefore, there are tons of options, and every day we have the chance to make hundreds of real choices, and each one of them has a completely different outcome.

This is the joy of being human and living in a free society. As creative thinkers, we value this very highly because we get to explore those options.

Creative thinkers  explore many options and every option leads to something new – a new product idea, a new business idea, a new joint venture idea, a new headline idea, a new subject line idea, a new auto responder idea, a new mini course idea – there are so many things that are spawned because we have the opportunity to explore all kinds of new opportunities.

Creative thinkers, they do that all the time. They remove themselves from the mundane and they pursue new, different opportunities and possibilities because that’s what sparks and spawns new ideas.