Feasiblity Report on catfish Production (part 1)

TABLE OF CONTENT nINTRODUCTION nPRODUCT DESCRIPTION nSUCCESS POTENTIAL nFINANCIAL PROJECTIONS nSKILLS AND ABILITIES FOR SUCCESS nPRODUCTION FEASIBILITY nLAND nPOND CONSTRUCTION nEQUIPMENTS nPOWER SOURCES nFISH STOCK nFISH HATCHERY EQUIPMENT nFEEDS nFEED MILL EQUIPMENT nFUEL AND CHEMICALS nLABOUR AND MAINTENANCE nHARVESTING AND MARKETING nCONCLUSION AND SUMMARY INTRODUCTION The culture of African Catfish (Clarias gariepinus) is of interest here. The production method to be employed is a flow through system as opposed to re-circulatory system, which is very expensive to install. The pond types to be employed are concrete tank ponds and earthen pond, which will serve as the drainage facility, whilst still using it to rear fishes. PRODUCT DESCRIPTION The product is live and sold live. It will be marketed both on wholesale basis and retail basis. The Catfish is desirable to produce because of it hardy and high tolerant nature, ability to adapt to culture conditions and high feed to flesh conversion rate, which is about 70%. It is desirable too to market due to its general acceptability as an alternative source of animal protein. Its protein content is higher compared to meat and poultry. SUCCESS POTENTIAL The Catfish market in Nigeria is large, inexhaustible and profitable. This can be attested to by feelers from existing farmers, various conferences on fish farming and meetings of association of Catfish farmers. The local market women who trade in fish sale are the primary market targets in the industry. Restaurants and individuals are secondary, while other fish farmers are tertiary. To be unique from existing or future competition we need to consider the following some of which can serve as unique marketing strategy: Sell good fish species Guarantee supply Have a corporate outlook Provide standby transportation for buyers from the farm Design promotions targeted at the market women Complete Article