Five Key Suggestions to Choose Reliable Online Jewelry Stores

And when we buy such expensive items, our biggest concern is credibility. That’s why it is very important to shop in reliable online jewelry stores.

Now the question is how to choose a reliable online store? Well, it is not a difficult task if you know what to look for.

Here are five tips that will help you choose the right online jewelry store:

1. Reputation

This is where the journey of finding a reliable online jewelry store starts. Ask your friends, family, and relatives for references. An established online jewelry store has great references and positive reviews. Read the reviews of customers and find out what they have to say about the store. Check the website of the store. Find out for how long they have been into the business. Check the inventory of the store. A well-established store has a well-structured website that will provide your right information and guide you about your choices. All these things add to the reputation and credibility of the store.

2. Certification

It is rare, but some stores manage to create fake reputation online. Therefore, it is best to pay attention to the certification of the store and jewelry. Make sure your jeweler is a member of the Jewelers of America. And don’t just take your jeweler’s word for the quality and originality of the diamond jewelry; ask for a third-party diamond certificate from a respected independent gem lab, such as the Gemological Institute of America (GIA) or American Gem Society (AGS). The certification proves the stone is natural and documents the color, clarity, cut, and carat of the diamond.

3. Experienced and Certified staff

Ask your jewelry store about the certification of jewelers because maintenance is an important part of keeping the luster and shine of your jewelry. You won’t want your timeless jewelry to go for maintenance in untrained hands. Make sure your jewelry store has experienced and certified jewelers working on the store who know how to handle delicate jewelry.

4. Customer service

Customer service is the key factor when you are choosing online jewelry stores because you're not dealing with people face to face. There should not be any gap in communication between you and your jeweler. Make sure your jeweler is easy to reach and helpful in resolving your queries and guides you about your choices.

5. Warranties and Return policies

Last but not least; check the warranties and return policies of the online store. Make sure your store provides the manufacturer's warranty for the jewelry and has a liberal return policy. Usually, the store has 30 days return policy to exchange or return your jewelry. However, each store has its return and refund policy. So before choosing your online jewelry store, read all the terms and conditions and return policy.

So these are five useful tips that you can follow to choose reliable online jewelry stores.