Qnet Egypt – a new definition to marketing

The corporate sector is industry that thrives on the marketing department for its sales and promotion on a commercial aspect. The marketing field is created to make the public aware of the benefits as well as the changes in the company by hiding the discrepancies in the management. The economic crisis has also affected the conventional businesses but unconventional business strategies like multi level marketing. This medium of marketing is influenced by the hierarchy system that helps proper segregation of members within the company. It does not follow the traditional mechanisms, in fact it strive on the public for sale, promotion and existence. The companies like Qnet Egypt have emerged from the marketing arena but utilised networking and direct selling as the core schemes of the business plan. the bone of contention for these companies is to create a system that an individual can perform as per convenient working hours.

Without the utilisation of hard core stringent rules, the individuals who get attached to the company have no superior authority to report to, in fact they are the sole operators of their own personal business. the only key component that can guarantee success is the business plan. if the alliances that support the plan is the communicational abilities of the individuals. The business in reality depends on a person’s vocational capacity to an extent to help run the business. companies like Qnet Egypt have managed to spread their business strategies all across the globe. People have a soft corner for a lavish lifestyle and this enterprise is providing a secondary income to help finance an extravagant lifestyle. the MLM companies foster values of oneness, personal development and financial independence. With the public’s support and steadfast dedication to the enterprise, the MLM companies began soaring to great heights.

Qnet Egypt was one such MLM company that began holiday schemes in addition to its regular range of products to encourage tourism within the country. But tragedy struck the companies hard. The media and internet were flooded with accusations of fraud. The MLM enterprise was being questioned for its credibility and authencity which created a wave of doubt in the minds of the people. These speculations spiralled out of control as a result the MLM enterprise was faced with problems in functioning. To uncover the truth, investigations were carried out. The evidence revealed that company had no intentions of conning people of their hard earned money and were as legitimate as they claimed to be.

The speculations subdued as the sources were revealed to the rival companies trying to tarnish the reputation of this enterprise. The members that had joined the attack were camouflaging their errors by pointing out flaws in the system. Companies like Qnet Egypt did face trouble when they began restarting the business on a clean slate but gathering their wits, they managed to reclaim a small amount of trust of their members. With a glimmer of hope they began spreading the word amongst the people encouraging them to ignore the rumours and believe in the business.