Registration Forms: How to Make Them Irresistible with Discounts
Everyone LOVES to save money or get a deal when making a purchase - and registering for an event is no different. Use pricing discounts to give your prospective registrants an opportunity to save on the registration fee. We're not saying everybody, every time - pricing discounts are typically based on timing, volume, or type of registrant.
Early-Birds Get the Discounts
Be prepared though, inevitably the procrastinators will call after the deadline making their best plea to get the Early-Bird pricing. You'll need to determine ahead of time if you want to be flexible or toe the line when you get these calls. It's imperative, too, that you send your marketing materials at least one month in advance of the Early-Bird deadline to insure that you give people an adequate amount of lead time to register.
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ABOUT THE AUTHOR
I sincerely hope this article makes your conference and event registration even more successful!
Bill Flagg is the President of RegOnline
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